Podiatry Website Design That Can Convert
Get Started Today With A Fully Customized, Well Designed, and High Converting Website For Your Practice.
Responsive Website For Podiatrists That Converts
There are all kinds of different professional web designers that you could choose from. Whether you opt for a local or national outlet, you can find them anywhere. You will even find a lot of freelancers that you can hire on some of the popular freelancing websites that will be able to create visually appealing websites. With all of these different options to choose from, you might be wondering why you should go with Podiatry Marketing Pros?
The truth is, we noticed a trend in the web design industry. We analyzed the marketplace and found critical issues that we worked to address with our own services. These problems were:
We took the conclusive evidence from our research and analysis and went to work to address all of it with our specialty services. We aren't all talk. We have split tested all kinds of different designs and templates to ensure we are delivering the best end-result to each of our clients.
We know what works and what doesn't work within the podiatry industry. Therefore, you aren't getting a designer that is simply focused on making things 'look good.'
Why Your Website Is Your Most Valuable Asset
In reality, you need your website to be prioritized in today's digital marketplace. Your website should be thought of as the engine in your machine. Without your website, you will fail to drive new patients through the door and you will lose out on a lot of market share to "faster" and better performing competitors. Nowadays, everyone is actively using the Internet. While having an aesthetically pleasing website is fantastic, it is not going to help you generate leads if you aren't getting people to it in the first place.
When you choose us for your needs and you join our Podiatry Marketing Program, you will be getting a dedicated team of experts who specialize in the industry. They know exactly what you will need to build out a successful website within the industry. They will be able to create a website that is not only visually appealing but one that converts at a fantastic rate.
If you are looking to make your business a lot more visible and a lot more professional looking, a new and custom website can do just that. If you want to generate more profits in your podiatry practice, we are here to help.
The 5 Elements That Make Your Website A Better Converter
The single most important component of your website is its ability to convert. After all, traffic is fantastic, but as a business, you don't make money off traffic. You make money off of conversions.
Because of this, we will be going over some of the elements that your website must have in order to successfully convert.
1. Mobile Responsiveness
One of the main things that you will need to do is ensure that your website is loading properly on mobile devices.
Any website that doesn't load and scale properly to mobile devices is going to feature a very high mobile bounce rate. No one is going to want to stay on a website that doesn't scale properly to the device they are using. Having a high bounce rate is one of the single biggest ways to kill your ability to get your website ranking high in 2020 and beyond. Google and other search engines utilize bounce rate and mobile optimization as critical ranking factors with more and more people using mobile devices than ever before.
Google is going mobile-first indexing which means they will be ranking the mobile version of your website instead of the desktop version. Because of this, your website needs to not only be responsive to mobile devices, it needs to be highly optimized including scaling and navigation.
2. Ensure Your Contact Information Is Available
Whenever you are designing your website, you want to be certain that you are making your content information stand out. You want to make it as easy as possible for a prospective patient to call you. This is going to ensure that you are able to convert as many prospects into actual patients for your practice. Don't make it difficult for someone to find out how to contact your practice. You want to have a phone number that is clickable to enhance the convenience of the "call to action."
3. High-Quality and Authentic Photos
You should take pictures of everyone that works in your office including staff members and the doctors. Along with this, you want to take photos of your clinic and the various processes that you utilize. All of the photos that you have will be one of the first points of contact you have with a prospective patient. You want to ensure that the photos are real and authentic. Stock photos are not going to convert at a high rate because people want to see where they are going and who they will be with.
4. Contact Form
You will want to be sure to have a contact form accessible on every page of your site. Sometimes, a prospective patient might not be in a position where they can or want to call immediately. Therefore, you should be looking to install a contact form on each page which will make it as easy as possible for them to reach out.
5. Add A Call To Action After Each Section
You want to properly position a CTA on each section. This is going to ensure that you are telling prospective patients what they should be doing next. If you don't tell them what you want them to do, they likely won't do it. By designing your website this way, you will end up effectively boosting the number of prospective patients that convert to actual patients.
What Do Our Website's Cost?
This is ultimately going to depend on what type of goals you have and the kind of customization and features you want to implement into it.
Typically, podiatry practice owners want a website that is not only going to position their practice properly in the marketplace, but one that is capable of driving consistent high quality leads from them on a monthly basis. This is what we strive for with each of our customers.
While you could always purchase a website from us by itself, we would highly recommend that you leverage our professional marketing system in order to effectively generate leads with your website rather than have your website be there as an expensive brochure for your practice. After all, your website should be the number one salesperson for your business.
We are providing consistent updates to our client's websites to ensure their website's are converting at the highest level. Also, we regularly update content to ensure you have the best content within the industry. We know how much we can positively impact your practice and we look forward to doing so.
Take Your Podiatry Practice to the Next Level With Our Marketing System